Forget baseball--THIS is a true "Major League"!

Why learn from one guru when you can have 53 in your corner?

Action may not always bring happiness, but there is no happiness without action. -Benjamin Disraeli

The internet is big but no one else anywhere has ever had access to this caliber, quality, desirable collection of famous, prominent, brilliant real-life experts
that we've assembled. No one else has even come remotely close. And the interesting thing is that none is selling anything in these interview sessions.

All are sharing brilliant, ingenious, masterful and outright amazing ideas, concepts, strategies, recommendations and guidance never before available anywhere in any way or at any price. Two of marketing's top players just brought 53 of the business world’s finest expert minds together for a six-week long, brain trust experiment that’s unprecedented anywhere else in the business world.

The League of Extraordinary Minds brings together power-house panels of experts all specializing in one major business building skill. In each session, these different panels will talk about the most important profitability issues, challenges and questions your business is facing and they provide the most actionable answers, ideas and solution you've gotten from anyone, anywhere, ever before.

There is one panel consists of seven world famous marketers: Another has six celebrated mega-bestselling business authors. Another has internationally renowned legendary mastery in dealing with business competitors. Still, another is a legendary master icon in the field of persuasion and infamous prominent consulting-giants who charge $250,000 a day to share their prized perspectives.

Each expert has agreed to participate on a specialized panel interview that will run almost two full hours long. Every minute worth of uniquely original, highly innovative breakthrough approaches is packed with fresh new ideas for business owners, like you, to start using, right away.

These experts included the top minds on consultative selling in the country. They include, probably, the foremost entrepreneurial expert on trends and consumer motivation stimulator that work best, too! They have the man, considered by the business press to be the GRAND, grand-master of sales psychology on the panel. They have the five top thought leaders on innovation, optimization and creative collaboration, all together on another panel.

They have the most celebrated "online-selling" marketing authorities of all time on two separate panels. They have three of the top selling books in history. They have other unexpected, surprise guest, here, who has written 33 best selling business books. You all know and admire HIS powerful mind and ideas. But, I doubt if you ever had direct access to the man’s latest thinking --- for nothing.

Each expert that they'll interview has the distinction of being THE absolute "top”" mind in their field. These are not lightweights. They earn seven, eight figures for what they know. They're respected buy the biggest leading company, the world over.

They each have either identified, uncovered, deciphered or invented more business breakthrough strategies, concepts, techniques or approaches than anyone else in their space.

--These are the people admire worldwide --- having them help YOU devise breakthrough thinking and approaches for your business is an epic opportunity. That’s why Rich and Jay named their project, “The League of Extraordinary Minds”.

Jay and Rich have purposely put this group of extraordinary business minds together and focused each expert’s content on ideas and advice that will quickly help any business out there that’s suffering from:

* Poor marketing * No distinction or preemptive advantage * Ineffective sales efforts * Poor marketing message * Lack of credibility, trust in marketplace * Limited capital to market.

They've also promised to focus specific interview panels in this six week experiment on: these problems:

* Too common type product/service
* No strong benefits to buyers
* Massive competition
* Mature business
* Weakly performing start-up
* Economy-caused drop in business
* Lower response rates from “on and offline” advertising
* Promotions not pulling well
* Prospects not converting like you want them to
* Margins eroding
* Old way of doing business no longer works.

Why not see if Jay and Rich’s League of Extraordinary Minds six week experiment interview Brain can be just the solution you're after? Remember, it’s totally yours, gratis, for the entire six week experiment/try-out period.


That means hundreds of thousands of people won't get to hear any of those nine interviews, because they won't get inside fast enough.

Preempting Your Market, A Fundamental Marketing Strategy

How To Position Your Business For Exceptional Growth

By recording your dreams and goals on paper, you set in motion the process of becoming the person you most want to be. -Mark Victor Hansen


There is one basic element of marketing that if understood can propel any business to unbelievable success. This strategy acquired from one of my adopted mentors, Jay Abraham, he is one of the main primary reasons I’m still in marketing.

If you are unaware of Jay Abraham’s reputation he is universally accepted as one of the marketing geniuses of modern time. A quick google search should provide you with a complete background of his accomplishments. There are literally hundreds of web pages dedicated to him.

Let me confess that although I say he is my mentor, I really don’t know the man personally. I have been to one of his seminars, met him and own several boxes of his books, CDs and DVDs packed with marketing genius. One day, a few years ago, I realized that I had adopted his marketing style. But he is only one of the people I have chosen as a mentor. Although Mr. Abraham’s teaching was my primary influence I blended his concepts with other marketing experts like Jay Conrad Levinson, Dan Kennedy and John Calton.

One fundamental marketing philosophy of Mr. Abraham’s teachings resonated with me to such an extent that I now own it. It is a philosophy that incorporates ethical and spiritually enlightened concepts that recognizes the importance of everyone, the entrepreneurs, prospects and the market in general. In my opinion, as this marketing concept grew in the collective consciousness of mankind another marketer, Joe Vitale introduced a similar idea he called “spiritual marketing” . We are not going to delve into Mr. Vitale's philosophy today because that is a topic for another article. Today we want you to expound on the Jay Abraham philosophy. He called it...

The Strategy of Preeminence

This strategy is essentially a philosophical perspective that everyone in business should consider adopting. Mr. Abraham has made literally billions of dollars using it. For myself I cannot make such a bold claim but the value inherent in such an enlightened point of view cannot be measured with dollars. Personally, the satisfaction of starting from such a perspective ensures a foundation of self righteousness. It is a good feeling to know that any products and services offered can really benefit the recipient. It is the same feeling you have when someone accuses you of lying and you know what you are saying is the truth or what you believe to be the truth. But what exactly is the strategy of preeminence?

In a phrase it’s ”put your client's needs ahead of your own”. That is, in your business dealings, you do whatever is in the "best interests" of every individual prospect you encounter. You must believe that their lives is somehow enhanced, by saving them time, money or even just the convenience. It is an appreciation of the potential leverage that each transaction creates because each can be engineered to produce much more than just one purchase transaction. Effective marketing is philosophically positioning yourself and your business model to leverage this opportunity.

The strategy of preeminence is really initiated by your perception of the person with whom you are doing business. Do you see your prospects as an ignorant losers who you can easily be taken advantage of because they know very little of your business? Or, do you take the higher more enlightened perspective that everyone is in various stages of evolution and treat each prospect with the respect and integrity deserving of each human being? Fact is are they spending a dollar or ten thousand dollars? How long will you have to interact with them?

As an example of this, do you know why lawyers always consider their prospects clients and not customers? Or why most retail establishments prospects are customers and not clients? According to Mr. Abraham; it’s that professionals are charged with a duty to take long term care of all their “client’s” needs. In the case of a lawyer, their clients are under the long term continued care and protection of the lawyer and as such cannot be considered a customer. Take a look at the meaning of clients and customers in the dictionary they belong to two distinct categories.

On the other hand, most retail establishments operate from a perception that all transactions are isolated singular events. Although most know that to be untrue, retailers business model are usually not designed to leverage each transaction.

For example, someone is looking to purchase a music CD. What are they purchasing? They are not just looking to purchase a CD they are actually making a statement about the particular genre of music and that they are potentially a fan of the artist. If a singer or artist assume that they are selling CDs, they will always be relegated to be a peddler in the market place. This is not an enlightened strategic marketing position. The buyer may just hate the process of purchasing a CD.

They are really purchasing the many hours that they will spend listening and feeling however they feel when they listen to your music. They may not particularly like you or the packaging you think is so attractive on your CD. They are trying to enhance their experience, if your CD does it for them they will buy more. Unfortunately, if not they are not satisfied you can be guaranteed to use BAD word of mouth advertising. And that is the reason why the strategy of preeminence is so effective. So how do you preempt clients to sell your CDs?

You must put their best interests ahead of your own.

As a musician/singer, you can establish the strategy of preeminence by changing your mindset and thinking in the following ways:

You are not just selling music, you are selling quality listening/relaxing tool.
You must feel like they do when they listen to your music.
You must listen from your prospects perspective
You must have a unique appeal to and target a specific (client) taste in music.
Your business model and philosophical position must have been initiated by an in depth appreciation of your prospects needs.

As you can see, this strategy starts with you and your product or service. It maintains that your product or service must satisfy a client need in such a way that it’s not just the profit that you get from the transaction but from the fact that without your product the client is left wanting. You can differentiate yourself not only by the striking CD cover but you may want to take the next step of providing written lyrics so that your “clients” could follow along. Or, you could use the end of your CD to provide a short bio of yourself, provide information/ samples of other works. These are guerilla marketing strategies most other artists musician will not think about. You must differentiate.

An important aspect of this strategy is personal ethical standards. This is not for the individual out to make a quick dollar with very little conscious thought of the well being of others. It can only be adopted by people who know that they offer a superior product or service that will meet a specific need. As a business person or marketer using this strategy, you must sincerely believe that if the client does business with anyone else you will not be serving their “best interest”. At the same time, it means that if you realize that your product or service does not meet the needs of the prospect, you will be the first one to point it out to him/her. You may even go so far as to recommend a competitor.

Does that sound crazy? It’s not. It’s a unique perspective for sure but it is in line with what we have learned as children and what all the Good Books teaches. There is nothing as fundamental as “Do unto others as you would have them do unto you”. It is a strategy that should be adopted by any business. In fact, it has been proven to be very effective for Mr. Abraham in earning billions from his marketing genius.

I know that I will never do justice to Mr. Abraham’s entire philosophy so I’m providing a link here so that you can get it straight from the horses mouth his original thoughts on the strategy of preeminence. Go Here to YouTube and view a Jay Abraham Video

As always be well and thank you for reading. DON'T FORGET TO DANCE

30-SECOND SURVEY WAS A MARKETING TEST

Imagine asking me that?

The survey is over and here are the results. In a group of 48 members, at the time, 20%, responded to the 30-second survey. That 20% spoke for everyone because they represented a significant enough sample size to draw some conclusions. If you are here to learn, this was a marketing lesson.

Think about it, the first thing you should try to do is understand your market. Find out what they want and what they are doing. In fact, find out as much about them as possible. So, was the survey a success? Here is what I found out from the short 30-second survey.

I was impressed with the results and the yield. But, what must be going through your mind right now is well if only 20% of the population responded, that could not have been very successful.

Well there is a proposition advanced by neuro-linguistic programming (NLP) that questions cannot be “not answered” . Sometime we may not want to face it but the answer is always there. Think on it for a moment. When a question is not answered, is that not an answer in itself? That’s the reason why the subject of the email announcing the survey was very specific on the time it would take. This was a marketing test. I learned…

That 80% of the group members, at that point in time, thought that 30 seconds would slow them down. Too busy, don’t think it mattered or had too many emails on FB that they are all deleted. Point is that the reason does not matter; it’s the results that counts. I don’t think that there was a possibility that the 80% of the members did not get that email or did not check their FB account for 5 days.

Remember that these members voluntarily opted in to receive tips and marketing strategies delivered into their in box at free. And that it right there,” free”. The internet is about free and joining many programs are free so we stack them up and forget about them. If you don’t like the free stuff you can freely leave. Apparently, our instinctive, almost insatiable desire to learn more exceeds our available time.

I happen to think it’s perfect, because one thing we do know in marketing is that free works. But it must be understood.

Free gets you a crowd of hand raisers and in that population you will find your conversions. Let me share another interesting thought; the member who don’t read these emails are not reading this either. Takes too long and must be digested with the speed of broadband. I think now you can see why a 20% response is considered successful. But that was not the only surprise.

On the first question about the single most important thing you wanted to learn from this group> Most respondents picked strategic planning (54%), how to advertise (45%), writing marketing plans (27%) and selling your own product or service (27%) direct response advertising (2%) and copy writing(2%). Those were very interesting revelations on that question.

On the question of how much you read the majority ended up in the 60-80 percent. So, does that mean I cut down what I write about 20%? There were a few on the lower range in term of how much was read but that only represent 3% of the respondents.

Here is another interesting fact, 90% of the respondents are engaged in some type of marketing. Maybe they look at reading about marketing as work?

I hope that your questions about why we went international was answered in the results of this survey. The lesson to be learned here is that you must know your market, audience, customers or clients. The only way to know is to ask. Ask in a way that it’s easy for them to respond. Don't expect a response from everyone and make decisions based on what they tell you.

As always be well.

LET’S CREATE A MASTERMIND MARKETING GROUP TODAY:

An open invitation for you to join a Master Mind Marketing Group Online
WHAT IS MASTER MINDING?


"The process of mind-blending here described as a Master Mind, may be likened to the act of one who connects may electric batteries to a single transmission wire, thereby 'stepping up' the power flowing over that line. Each mind, through the principle of mind chemistry, stimulates all the other minds in the group, until the mind energy thus becomes so great that it penetrates to and connects with the universal energy known as ether, which, in turn, touches every atom of the entire universe.

A Master Mind may be created through the bringing together or blending, in a spirit of perfect harmony, of two or more minds. Out of this harmonious blending of the chemistry of the mind creates a third mind which be appropriated and used by one or all of the individual minds. This Master Mind will remain available as long as the friendly, harmonious alliance between the individual minds exists. It will disintegrate and all evidence of its former existence will disappear the moment the friendly alliance is broken."

Excerpted from Napoleon Hill, The Law of Success

Contact me by email if you are interested in joining this group. I have already prepared a site that allows for interactive platform to share and help develop ideas.

Our first project would be maximizing the potential created by the upcoming Summit of the Americas.

Thanks

Contact me today or here to join my Facebook Group
As always, be well

10 Ways To Grow Your Business

by Maria Gracia

Growing a business is similar to tending a vegetable garden. Knowledge, careful planning, organized systems, use of proper tools, continuous care, and dedication give you the very best chance of producing a beautiful and abundant garden that brings forth fresh veggies for years to come.

The same is true when it comes to growing your business. By following a specific sequence of steps, just like growing a garden, you can succeed. Neither can be accomplished with a haphazard approach.

Discovering how other businesses are growing, thinking through your marketing strategy, taking an organized approach, using the proper tools to get the word out and focusing on achievement will help you reach your business goals and set you on the right path towards accomplishing your greatest success.

1. Prospecting: For most services and products, it is imperative to first generate qualified prospects. Only then do you work on converting those prospects into first-time buyers, repeat customers, and finally, lifetime customers. If you’re trying to generate an immediate sale, chances are, you’re going to be disappointed with the results. You will make most of your sales by following up with your prospects repeatedly.

2. What is a prospect? A person is a prospect only if they:
a) have a genuine interest in the particular service or product you provide
and
b) have responded to one of your offers
and
c) they have provided you with contact information (name, e-mail, etc.)
and
d) they have the authority to buy your service/product and can afford it.


Everyone else is a stranger. Not a prospect.

3. Target: You can’t try to market to everybody. When you do, you’re marketing to nobody. Pick a niche market and focus on your main audience. Target them in all of your marketing materials.

4. Offers: To get people to respond to your marketing, develop an enticing offer and get it in front of as many people in your target market as you can. Perhaps, a free tips report, free e-zine or free sample. The best offers are generally the FREE offers.

5. Getting the word out: There are multitudes of ways to get the word out about your offer. You can try traditional marketing, such as direct mail, press releases, networking, ads, etc. Or, you can use the Internet, such as online networking, joining in discussion forums, submitting to search engines, link exchanges, affiliate programs and so on. Whatever you choose, schedule time each day to market your business. Write it on your calendar. When it’s written down, it is more concrete, and there is a better chance that you will do it.

6. Follow-up: Once you begin to generate prospects, it is imperative that you get their contact information (i.e., name, e-mail address, and any other pertinent information) into an organized database. Why all the work? Because follow-up is the key to successful marketing. Once you have contact information, you can continue to make enticing offers for your product and/or service (discounts, gift certificates, 2 for 1 deals, etc.)

7. One service/product: Choose ONE product or service to market at a time, or you’re liable to confuse your prospects. You can have more than one product listed on your Web site. However, when you contact your prospects, it’s best to focus on one product at a time.

8. Guarantee: Guarantee your products or services. Offer, at minimum, a 100% Money-Back Guarantee. When it is clear that you stand behind your services/products, you will have accomplished a trust-factor. This is called risk-reversal.

9. Proactive: Don’t use the Passive Marketing technique. That’s when you distribute general information, verbal and written, about your company, and then just sit around waiting for the phone to ring, or for your e-mail inbox to fill up with orders. In the real world, it doesn’t work that way. You have to be proactive.

10. Track: Track. Track. I can’t say this enough. Keeping accurate numbers will help you make good marketing decisions. If you don’t know what’s working, you’re going to waste a lot of time and money. However, if you do know exactly what’s working for you, you’re practically guaranteed to reach your goals.

Want to get organized? Get your FREE Get Organized Now!™ Idea-Pak, filled with tips and ideas to help you organize your home, your office and your life, at the Get Organized Now!™ Web site, http://www.getorganizednow.com/